What is a Rebrand and What Does the Process Entail?
It’s the new year, so everybody has change on their minds. Maybe you want to…
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What is a Rebrand and What Does the Process Entail?
It’s the new year, so everybody has change on their minds. Maybe you want to improve your health, maybe you want to dye your hair another color, but whatever it is, you’re…
Tagline? Mission Statement? Does Your Business Really NEED Them?
The Short Answer is Yes. If you market your service, product, or brand and have an interest in consumer loyalty, you will need to start with the fundamentals. Before you start thinking…
Reasons to Rebrand: The New Cannabis Customer
Walk into any recreational cannabis dispensary and you’ll see them: the soccer dads, the PTA moms, the book club members, and the baby boomers. They are your neighbors and co-workers, and maybe even…
The 5 Things Your Cannabis Display Ad Needs
With 420 just around the corner, for many, this presents a perfect opportunity to put their cannabis branding to work. However, even the best cannabis marketing companies can see diminishing returns if…
What is a Rebrand and What Does the Process Entail?
It’s the new year, so everybody has change on their minds. Maybe you want to improve your health, maybe you want to dye your hair another color, but whatever it is, you’re…
Tagline? Mission Statement? Does Your Business Really NEED Them?
The Short Answer is Yes. If you market your service, product, or brand and have an interest in consumer loyalty, you will need to start with the fundamentals. Before you start thinking…
Reasons to Rebrand: The New Cannabis Customer
Walk into any recreational cannabis dispensary and you’ll see them: the soccer dads, the PTA moms, the book club members, and the baby boomers. They are your neighbors and co-workers, and maybe even…
The 5 Things Your Cannabis Display Ad Needs
With 420 just around the corner, for many, this presents a perfect opportunity to put their cannabis branding to work. However, even the best cannabis marketing companies can see diminishing returns if…
Plants Over Pills
CBD and the Fight Against Fentanyl “You will not always be able to solve all of the world's problems at once but don't ever underestimate the importance you can have because history…
Our Press
Great brands generate great press. Read about Wick & Mortar, our work with clients, and hear from our founder as we talk about the past, present, and future of cannabis. A collection of articles from Forbes to Leafly and everything in between.
Education
Hear from Wick & Mortar and other industry leaders as we discuss tips, tricks, and tactics on how to build a company for the cannabis market of today and tomorrow. From brand identity to emerging legalization, read a wide array of interviews and articles that will enhance your marketing and branding.
Events
Whether we are hosting, speaking, or attending, Wick & Mortar is present at nearly every major event in cannabis. Read about our mixers, hear from out keynote speeches, or read our summaries of the events that are shaping the future of cannabis, and what they mean for you.
Videos
The journey within cannabis is as much about documenting as it is creating. At heart, we are storytellers, and you can follow along our journey with us. Whether it is a Wick & Mortar Docuseries, a one-on-one interview, or music videos we made for up and coming bands, you can watch what the Wick & Mortar team is up to and stay up to date on the latest in the industry.
Culture
The culture of cannabis remains unrefined and exists outside of company norms. Read about culture inside Wick & Mortar and some of the largest global cannabis brands out there as they exist today, tomorrow, and what they plan for the future. Will cannabis culture be adopted into the business world, or will the traditional corporate culture consume the unique space that is the cannabis world?
Short Docs
An all internal look at Wick & Mortar and the space we occupy in the world of helping to rebrand cannabis. From regulatory standards to helping client’s sponsor world class festivals, get a glimpse at a day in the life of the world’s longest running cannabis agency from the people and personalities who are at the front line.
